Merchant Center Readiness

Objective

Ensure product data and policy compliance are stable before campaign launch.

Readiness Checklist

• Domain verification and claim complete
• Shipping and tax settings configured
• Return policy and contact details available
• Feed diagnostics reviewed and prioritized
• High-value SKUs have complete attributes

Launch Criteria

• Product approval rate above 95%
• Zero critical disapprovals in top-selling categories
• Price and availability sync frequency documented

Common Blocks

• Mismatch between landing page and feed price
• Missing GTIN/brand/product identifiers
• Inconsistent shipping settings by region

Next Step

Return to the module overview and continue with the next lesson in sequence.